Marketing Customs - Website Analysis Services

Website Analysis Services - MarketingCustoms.com

Offering High Quality Website Analysis Services Since 2006

Find and Repair All On-Site SEO Problems In As Little As 24 Hours

Sometimes it's fairly easy to determine if your website is performing well. Your ads are converting, and it appears that visitors are properly engaging with your content. But the majority of new web developers may not understand exactly how to check a website's performance. Even experienced web developers can easily miss a crucial detail that could mean the difference between dominating search engine results, and floating around in the purgatory of page ten. Marketing Custom's approach to website analysis is a great deal like bringing your car into a shop for a full check-up. We check everything about your website, while recommending, and even performing some simple fixes to improve your site's performance.

Our proprietary website analysis is one of our most popular services, and involves the cooperation of every department within our company.

What to Expect from our Website Analysis Report

There are several major parts to a website analysis, each including the input of an expert within our company. First, an SEO professional will review your existing marketing approaches to evaluate how well your link building, advertising, and other optimization efforts have improved your site's performance. You will receive a detailed and comprehensive report on how your website is currently performing, including a point-by-point review of your websites Analytics and/or other metrics tracking data.

What Do We Check With a Website Analysis?

We individually check each and every one of the pages on your website for the following:

Proper grammar and spelling
Content quality
Optimized code (HTML, CSS, Javascript)
URL structure
Backlinks

Some of the common problems we find and fix include:

URL structure that makes it difficult for search engines to index your pages (URLs with long number strings, etc.)
Outdated or redundant CSS code
Boilerplate duplicate anchor text links
Spelling errors
Missing HTML (No H1 tag, missing meta information)
Poor structure (large blocks of text)
Keyword density too high

Next, each of our departments will evaluate several aspects associated with the marketing of your website. For example, a professional editor will review your content while a content consultant determines whether your content is relevant to your audience. The editor, with your permission, will correct any spelling or grammatical errors in your content, as well as determine if you need new content. If so, the editor will provide a list of guidelines for fresh content that will not only assist your website in increasing it's traffic, but provide better and more relevent content to your visitors. You can ask for our assistance in creating the new content, or use the guidelines that we provide to you with a content writing service of your choice.

A professional coder will then review your website's code, making sure that it is written using "industry approved" best practices. This is a very important part of the process - as lengthy or improper CSS code can make your website load slowly. Visitors will click away from slow-loading websites, and slow websites can be penalized by search engines.

A web development professional will then analyze your ad positioning, and check your design against industry standards. Using detailed heat-maps and retinal scanning tools, this portion of the report identifies why some pages on your website have abnormally high bounce rates, or why some of your ads may not be converting as well as you expect. A designer will help you unify your site's design, and can provide feedback and ideas on possible redesigns for pages that are less than optimal.

Finally, and most importantly, a personal and dedicated SEO consultant will review the report, highlighting any pertinent information and assisting with some of the necessary changes. This review session consists of a phone call or Skype voice chat, lasting up to 60 minutes. You will have an opportunity to ask questions about your website's performance and the necessary changes during this session. Few other companies offer a full consultation and report as part of their website analysis services.

Why Perform a Website Analysis?

Beyond receiving the marketing analysis data you need to increase the traffic and performance of your website, the opportunity to work one-on-one with one of our SEO professionals is a unique and valuable aspect of our website analysis service. Our SEO professionals are not just there for the hour-long review session. In fact, you will be given the contact information for your dedicated SEO professional so that you can contact them with any future marketing concerns that may arise. This being said, we strongly believe that SEO marketing is an ongoing battle and are dedicated to serving our clients over the long run to help them meet their personal and professional goals.

What Do You Get With a Website Analysis Service?

The Marketing Customs Website Analysis service is not just an analytics report (but you get that too!). Instead, the website analysis is a full-service website check and repair that will fix most major on-site SEO problems. As part of the website analysis service, you get:

  1. A fully detailed website report (includes website metrics, backlink report, keyword report)
  2. Heatmaps of high-bounce-rate pages
  3. A minimum one hour consultation with SEO professional
  4. Professional editing and rewriting of website content

Your full Website Analysis will be stored on our private servers indefinitely and you will be able to access your results using your username and password at any time. We store your website analysis data to allow you and our SEO professional the ability to track and review all changes that have been made in the past. In addition, this approach allows you the ability to compare the changes that were made to the results that they achieved.

With a Website Analysis from Marketing Customs, you don't just get the same analysis and data that you can get from using a "free" marketing program. Marketing Customs is dedicated to providing you with tangible marketing analysis data that will allow you to grow your on-line presence and meet your business goals.

Rates: Our rates for our website analysis services start at $229.85.

Let Us Perform A Marketing Analysis Of Your Website Today!

Free website analysis services don't always tell the whole story of your website's performance. Some services can actually do more harm than good. The Marketing Customs approach to website analysis involves diving deep into your website code, content, backlink profile, and overall SEO approach to identify existing SEO weaknesses, eliminate them, and improve your online presence.

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